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Atlantic Canada

Atlantic Canada includes the Provinces of New Brunswick, Prince Edward Island, Nova Scotia, and Newfoundland and Labrador. The region is steeped in church tradition and there is a growing disenchantment with Christianity in every form. Many churches are shutting their doors for good in the region, as attendance declines due to changing attitudes and demographics. Most of the churches in the region were built at a time when religion was more central to family and community life, and funding was generous in support of local churches. In the midst of an overall economic decline and the current unemployment rate, this is no longer the case. Chad MacDonald, serving as Multiply’s Regional Director in Atlantic Canada, writes:

“Where once churches were brimming with passionate followers of Jesus, we are now in a different time. With more churches closing their doors than new works being started, we are in a spiritual crisis.”

In the midst of this challenge, the church is awakening to the need for cross-denominational unity. Recently in St John’s, Newfoundland, five church leaders squeezed into the backseat of a Volkswagen Passat to tour the city. They were from vastly different affiliations: Baptist, Pentecostal, Independent, Wesleyan, and Mennonite Brethren. Their easy companionship served as a tangible representation of the unity that God is building across our nation. Together, they were laughing, praying and dreaming together about what God could do among the 500,000 people who call Newfoundland their home. 

Multiply is involved in identifying, assessing and training church planters for Atlantic Canada. We provide four assessment centers each year, ever seeking out new visionaries to lean into this mission field. As well, we are actively connecting with established churches in this region, partnering together in prayer and purposeful community engagement as we anticipate an even greater move of God in this region.

Expected Outcome

15 Churches Planted

Related Ministry Expenses


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our church-planting teams

Since we are all multipliers, we all belong on a team, or on multiple teams. In alignment with our tagline "together that the world may know", our teams are made up of people who are committed to making Jesus known in a particular area. Which team are you on?